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✏️ Note: This article describes features in the New Back Office (app.vori.com). For instructions on accessing it, view our guide: Access the New Back Office.

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Introducing the Shopper Inbox

We’ve launched the Shopper Inbox, a new feature designed to help your store manage and respond to text message replies from your Shoppers. This feature creates a two-way communication channel, giving you visibility into Shoppers’ responses to your text campaigns. The Shopper Inbox is automatically enabled for all stores that have SMS campaigns active under the Loyalty & Marketing section. Screenshot 2025-09-29 at 5.23.27 PM

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Communicate with Shoppers

The Shopper Inbox allows you to send and receive text messages with your Shoppers directly through the Vori platform.
  • Responding to a Shopper: To respond to a message, click on the Shopper’s conversation thread, enter your message into the message field, and click Send. Screenshot 2025-09-29 at 5.33.53 PM
  • New Message Reply: When you receive a new reply from a Shopper, a notification icon will appear on the Shopper Inbox menu item and next to the conversation thread. unnamed-1 unnamed-1-1
  • Compose New Text: To start a brand new conversation with a Shopper, click the compose icon (pencil icon) in the top right corner of the inbox. Screenshot 2025-09-29 at 5.37.01 PM
  • Search Messages: You can quickly find a specific message by clicking the magnifying glass icon and entering your search term. Screenshot 2025-09-29 at 5.29.58 PM
✏️ Note: Currently, there is no user interface for store users to manually opt out Shoppers. If a Shopper is unable to text “STOP” for any reason, please collect their phone number(s) and send the number to Vori Support for manual opt-out.